Events

Polish & Pamper Pop-Up at Gyans – A Grand Success

On 28th August 2025, Gyans hosted its much-awaited Polish & Pamper Pop-Up Event at our store in DT Mega Mall, Gurugram. The campaign was designed to offer customers more than just shopping – a complete experience of fashion, self-care, and celebration. The response was overwhelming, turning this one-day event into a huge success for both our brand and our cherished customers.

The Idea Behind the Event

At Gyans, we have always believed that shopping should be more than a transaction – it should be an experience. The Polish & Pamper campaign was launched to combine fashion with beauty indulgence. Customers who shopped at Gyans on the event day were treated to complimentary nail art, foot massages, beauty consultations, and special shopping discounts.

This concept was designed to:

  • Increase store footfall

  • Boost in-store sales

  • Strengthen brand recall through unique customer experiences

Event Highlights

The event ran from 11 AM to 8:30 PM and welcomed a large number of shoppers, influencers, and beauty enthusiasts. Here’s what made it special:

  • 💅 Free Nail Art Sessions – Customers flaunted trendy designs that matched their outfits.

  • 💆 Relaxing Foot Massages – A perfect way to unwind after shopping.

  • 🛍 10% Off Storewide – Shoppers enjoyed exclusive discounts on their favorite Gyans outfits.

  • 📸 Instagram Contest – Social media engagement spiked as customers participated and shared their pampered looks.

  • 💄 Beauty Consultancy – Powered by Madhu Gupta Makeovers, adding more value to the event.

The Response & Results

The Polish & Pamper Pop-Up exceeded expectations in terms of both participation and engagement.

  • ✅ High Footfall: The store witnessed a significant increase in visitors throughout the day.

  • ✅ Sales Growth: Customers were more inclined to shop, knowing they would receive complimentary pampering services.

  • ✅ Customer Delight: Shoppers loved the surprise element of free nail art and massages, making their Gyans visit memorable.

  • ✅ Social Media Buzz: The Instagram contest and customer-generated content boosted online visibility and engagement.

The campaign successfully blended fashion retail with experiential marketing, setting a new benchmark for in-store events at Gyans.

Customer Feedback

Many of our customers expressed how the event made them feel valued and special. They appreciated the idea of combining fashion with self-care, proving that Gyans is not just about clothing but about creating lasting experiences.

Looking Ahead

The success of the Polish & Pamper Pop-Up has motivated us to continue hosting such experiential campaigns. At Gyans, we are committed to offering customers not only the finest fashion collections but also memorable shopping journeys. Stay tuned for our upcoming festive events, exclusive launches, and more pampering surprises.

About Gyans

Since 1987, Gyans has been a trusted name in women’s fashion, curating ethnic wear, fusion styles, and festive collections that blend tradition with modern elegance. With every campaign and event, we strive to bring our community closer to fashion while ensuring exceptional customer experiences.

✨ The Polish & Pamper Pop-Up wasn’t just an event – it was proof that fashion and self-care can go hand in hand. ✨